Meet the Team
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Ibi is a highly experienced and dedicated fitness professional, who has been in the industry for over a decade. He is the founder and lead trainer of Built 2 Perform, strength conditioning, and co-owner of Onyx Fitness, a private fitness studio in North London.
Ibi has worked with elite athletes from a range of sports, including football, boxing, American football, MMA and athletics. Helping them to optimize their performance and reach their full potential.
He continually strives to expand his knowledge and skill set to deliver exceptional service to his clients. Since gaining his sports science degree he has completed multiple strength and conditioning qualifications and workshops from organisations such as UKSCA, and British Weightlifting, and is a Velocity Based Training, and a NASM Corrective Exercise Specialist. As a testament to his expertise, Ibi has been featured in Men's Fitness Magazine.
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Ethan is a Mental Performance Coach with extensive experience in the sports industry. He has worked as a Sports Scientist with Premier League 1st team players and has since specialised in Sport Psychology by completing his masters degree.
Currently, Ethan is focussed on teaching Team GB Canoeing youth athletes psychological skills training to help them perform their best. He specialises in teaching key skills such as emotional control, resilience and pre-performance routines. He also incorporates Mindfulness practice into each session.
Ethan is continuously improving and developing as a coach, entering his Stage 2 Sport Psychology degree in Summer 2023.
Whether you're a high-performance athlete looking to improve your mental game, or an individual seeking to overcome personal obstacles, Ethan can provide the support and guidance you need to reach your full potential.
our Philosophy
Our philosophy is centred around helping our clients achieve sustainable, long-term results. We believe that true success in fitness comes from living a balanced and healthy lifestyle, rather than following fads or gimmicks. That's why we take a holistic approach to training, focusing not just on physical exercise, but also on nutrition and other factors that can impact overall health and well-being.
We are dedicated to educating our clients on how to live a balanced lifestyle and achieve their fitness goals. We offer progressive strength training programs tailored to the unique needs and goals of each individual client and provide ongoing support and guidance to help them stay on track. In addition to in-person training sessions and online training programms, we also offer app-based support, so you will always have everything you need at your fingertips. Whether you are an elite athlete looking to improve your performance, or just someone who wants to get into better shape, we can build a program to help you.
the process
Our process starts with a consultation to understand exactly what you want to achieve and where you are currently at. We take into account your current fitness level, lifestyle, commitments, and preferences to create a personalized plan for your success.
During our sessions, we focus on making progress in a fun and enjoyable way. We constantly assess your physical performance and movement capabilities to implement appropriate corrective exercises and exercise progressions into your program. We make frequent adjustments to ensure that you are working at the correct intensity and making constant progress.
In addition to our in-person sessions or online programme, we offer extra support to ensure that your nutrition and lifestyle are set up to support your progress. This can be managed through our client portal and app, so all the information is always at your fingertips. We are committed to helping you achieve your goals and become the best version of yourself.
Built 2 perform athletes
